Category Archives: small business marketing

Caring for a Cause can be Good for your Business

Many business owners I encounter say they want to “give back” and will start doing so after they …hit it big. I’m sure many of them mean what they say and I’m equally sure that many, many of them will never get to the point where what they’ve achieved is enough to start “giving back”. […]

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Build Your Small Business Brand without a Big Advertising Budget

Here’s a good article on low cost strategies that are highly effective.

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Interesting Article on Small Business…….. Cold Hard Facts

Why do businesses fail? How many businesses are there? Where do businesses succeed? Click here for the article.

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Time to Look at Smart Growth for Your Small Business?

Business owners often get caught in the squeeze between seeing opportunity to grow but not having the resources to hire people or get more space. Managing a small business needs to be a creative process. If you find yourself in this position (and if not now you certainly will if you grow) spend a few minutes […]

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What is CRM and does my small business need it?

Hard as it is to imagine, there was a time not terribly long ago when a sales or service person for a small business would go out into the field without a PDA or Smart Phone—or any phone at all. The reason for the current ubiquity of the communication devices in small business is obvious: […]

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Is the small business owner world upside down?

This post falls under the category of “what the heck is going on”! The following is from a small business consultant who talks to small business owners several times a week and has done so for about 10 years. Their name is being with held for obvious reasons. They say, many of the following are […]

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Don’t Let the Doom and Gloom in the Media Distract You!

If you are a small business owner the “psychology” of the day-to-day these days can be discouraging. Don’t let the doom & gloom specialists get you down. Here are a few things to keep in mind that might help you get your mojo back: If your business is down don’t be lulled into thinking that […]

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